Recent Press

October 2011

Barb named one of Inside View's Top 25 Most Influential Sales Leaders 

March 2011

Brief write up about the book in Little Pink Book

February 2011
Barb interviewed on High Velocity Radio with Todd Schnick and Stone Payton. Listen to the interview here. Looking for a great sponsor opportunity, reach out to Todd or Stone for details.

January 2011

Interview with Condace Pressley at WSB  Radio.

Barb interviewed in the Atlanta Journal Constitution regarding Twitter and it's applicability to your career search. Read the full interview.

December 2010

Barb interviewed by Selling Power Magazine. Top Social Media Blunders 2010

Interview with Twanda Black Host of KISS 104.1's weekly public affairs program "Business in the Black". Listen to the interview.

November 2010
Barb interviewed by SellingBooks 

Common Interview Questions

Social Media Score Card

Logo and Book Cover

Sell More with Social Media

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The New Handshake - Primer for Getting Started

 

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Radio Interviews

kissfmlogoInterview with Twanda Black Host of KISS 104.1's weekly public affairs program "Business in the Black". Business in the Black is an in depth look at issues that affect our community. Listen to the interview.

Articles & Guest Blog Posts

October Sales and Service Excellence Magazine.
Right now, your prospects are reading about your products and services on blogs and in forums. They’re scanning YouTube videos for information about what they want to buy; they are ignoring the text on your website. While you are creating marketing materials you feel certain will close the sale, your prospects are searching out opinions on Facebook, viewing your LinkedIn profile and asking their colleagues to stack rank you with the competition. This is the new world of “social selling”. Are you ready?

Read the full article (page 16 in the PDF) and many more great business articles in the October edition. Just click on the link and enjoy! Publication is compliments of Ken Shelton, Editor/CEO of Leadership Excellence.

August 24. Small Business Daily: The Art of Engaging Your Prospect. 
So beyond posting a profile on LinkedInTwitter and Facebook, how do you actually go about creating a lead generation, customer engagement strategy that quickly helps you achieve your objectives? What steps do you follow to help you pave the way for a smooth connection when the time is right? Read about a 5-step model to help you do just that.

August 9. Small Business Daily: Social Lead Generation 101. 

As you transition some of your sales prospecting and lead generation activities over to the use of social sites, the principle when communicating in the online world is much the same as meeting someone face-to-face. Create opportunities for connection and visibility without direct selling approaches. You want to get your potential buyers engaged in a conversation with you, and you do that at the right time, in the right way, the right place and without talking about yourself. Read the post.

Good Day Atlanta Interview

Gain Competitive Advantage

"Smart business people know how to adapt as buyer behavior and market conditions change. This book gives the savvy business person a quick roadmap for using new media tools to find new customers before your competition. Read it and win!" Dale Underwood, President, EchoQuote

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About the Authors--The New Handshake: Sales Meets Social Media

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Joan C. Curtis is the CEO of Total Communications Coaching, a full executive communication coaching firm and the author of three books. As a speaker she’s delivered seminars and keynotes to over 100,000 people in well over 90 programs over the last 25 years. All that knowledge and experience came together when she debuted the Say It Just Right™ Model of communication in her second book, Managing Sticky Situations at Work: Communication Secrets for Success in the Workplace. Good salesmanship requires excellent communication skills. Joan has worked with sales teams to help them improve their communication both internally and with their clients.

Joan has written hundreds of articles on the social media communication revolution and helps sales teams build relationships through solid, transparent communication both on and off line. Her clients include major corporations as well as colleges and universities throughout North America. Joan received her Doctorate in Adult Education from the University of Georgia, as well as a Master’s in Journalism and a Bachelor’s in Sociology. Joan is a certified coach by the International Coaches Federation and by Mentor Coach, LLC. She is also licensed by the Center for Creative Leadership to administer the 360 assessments. She’s a member of ASTD where she has published in the Training + Development magazine.

 

describe the imageTalent Builders, Inc. CEO, Barb Giamanco is an experienced sales and social media strategist, consultant, speaker and author who has a proven, 30-year track record in generating sales.  She capped a corporate career at Microsoft, where she led sales teams and coached executives.  In total Barbara has sold close to $1B in products and services and received numerous leadership and sales awards.  In 2002, she founded Talent Builders, Inc., a sales consulting practice, and has since carved out a substantial niche as a Sales and Social Media thought leader.

Barb earned her coaching certificate from the Coaches Training Institute-accredited by the International Coach Federation;  is a Social Media University Faculty Member with SelfGrowth.com, a Sales/Marketing Faculty Expert with the Profitability Channel;  an Inscape Certified DiSC® Trainer and recently became a certified Get Clients Now!™ Facilitator.  She serves as the Atlanta Chapter President of Sales Marketing Executives International (SMEI),  sits on the 2010 Advisory Board of Atlanta Women in Business and will Chair the 2012 conference.  Barbara is also a recent recipient of the Atlanta Women in Business “Results Count” award.

Contact Jennifer Fortney, Cascade Communications 773/529-7547

jfortney@cascadecommunications.com

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